The twelve corner shaft bushing of an automotive engine has many production processes due to its complex structure, which generally has production difficulties such as low efficiency, high material consumables and unstable quality. So it is aimed for development of a multi-station cold heading process suitable for this shaft bushing. Firstly, the structure of shaft bushing was analyzed, two cold heading process schemes corresponding with the forming theory were developed, and the simple design and modeling of multi-station die structure were completed. Secondly, the Norton-Hoff flow stress model of shaft bushing material SCM420 steel was established by Deform-3D, and the forming simulation of the two processes was carried out according to this. Then, the deformation process of metal was analyzed in detail, and the equivalent stress distribution results, the load change situation and the damage degree of material were compared to improve the reliability of the final process. Finally, the simulation results were verified through the actual cold heading test, and the trial production of the twelve corner shaft bushing was completed. The results show that the manufactured shaft bushing has full edges and corners, complete forming, good appearance and inner hole quality, no defects such as cracks and scratches and high dimensional accuracy, which meet the usage requirements.